How to sell massage and spa packages by phone: whom to call, what to say and how to do the maths
Sado AI team · · 4 min read
In short
To offer massage, spa or other treatment packages by phone, pick clients who came for two or three single sessions in the last two months. On the call, start from their habit (“you come twice a month”), name one suitable package and compare the price of a session. State the terms clearly: validity, freezing, passing it to someone else. Never ask for card numbers on the phone: the package is bought at the salon on the next visit. If they say “I’ll think about it”, agree a callback day.
Whom to offer a package
A package isn’t for everyone; it’s for a client who already keeps coming back. They pay less per session, and the salon’s schedule fills in advance. So build the list from clients’ visits, not at random.
- Clients who came for two or three single sessions in the last two months: a package clearly saves them money.
- Those who asked about a course themselves but haven’t bought one.
- Those who scored 4 or 5 in a feedback call. How to ask: salon feedback calls.
- Don’t offer to those who left unhappy, or to anyone who said “don’t call”.
Explaining a package in a minute
- Start from the client’s habit: “Akmal, you’ve come for a massage four times in the last two months.”
- Name one package, not five: “A five-session package would suit you.”
- Compare the price of one session: “Single sessions are 200 thousand; in the package it’s 180 each.”
- State the terms clearly: how many months it’s valid, whether it can be frozen or passed to someone else. Only the salon’s rules.
- Agree the next step: “We’ll set it up at reception on your next visit. Shall I book your session?”
A worked example
Clients believe a number, not the word “saving”. Prices are examples:
| Option | Price | Per session | Versus single |
|---|---|---|---|
| Single session | 200,000 so‘m | 200,000 | — |
| 5-session package | 900,000 so‘m | 180,000 | 100,000 less |
| 10-session package | 1,700,000 so‘m | 170,000 | 300,000 less |
On the phone, give one row: the one that fits the client. Read out three options in a row and the client gets lost.
Sample call
Sado: Assalomu alaykum, this is Shohruh from Bonu Spa. Akmal, is now a good time?
Caller: Yes, go ahead.
Sado: You’ve had four massages with us in the last two months. In a five-session package each one is 180 thousand instead of 200. Interested?
Caller: Yes. But I travel sometimes. Won’t it expire?
Sado: The package is valid for three months, and if you travel you can freeze it for up to two weeks.
Caller: Then I’ll take it next time.
Sado: Fine, we’ll set it up at reception. Shall I book your session for Friday at 19:00?
Caller: Yes, book it.
The validity and freeze rule belong to the example salon. The operator states only the terms the salon has entered.
Handling objections
- “It’s expensive.” Give the price per session and the difference from single sessions, not the total.
- “What if I don’t have time?” State the validity period and the freeze rule.
- “Can I switch to another master?” Decide in advance which masters and services the package covers, and put it on your answer sheet.
- “I’ll think about it.” Don’t push. Agree when to call back, and call on that day.
- “Can I just pay by phone?” Never ask for card numbers or codes. Payment happens at the salon or in the salon’s usual way.
Handing package calls to an AI operator
With Sado’s AI outbound calls you bring the chosen clients into the Auto-calls section from an Excel file or your CRM and pick “Offer or news”. The operator talks live in Uzbek or Russian, explains the package on your terms, marks interested clients in a field and opens a request for staff. If a client says “I’ll think about it”, it calls back on the agreed day.
On incoming calls it also answers package questions from the salon’s information: incoming calls. Other jobs: AI receptionist for beauty salons. Try it live or call 78 778 01 23.
Questions
Can a package be sold by phone?
Offer it and agree on the phone; let the paperwork and payment happen at the salon. Card numbers and codes are never asked for on the phone.
How many packages should we offer?
One: the one that fits the client’s habit. If they ask, mention a second. Many options delay the decision.
What if they ask about gift certificates?
Put the certificate terms (amount, validity, which services) on your answer sheet. The AI operator answers from those terms too and never invents ones that don’t exist.