How to prepare for the New Year call rush: corporate parties, gifts and the night of 31 December
Sado AI team · · 4 min read
In short
New Year calls come in two waves: corporate party bookings in late November and early December, then cakes, gifts and Ded Moroz visits in the last week of December. Preparation is simple: in November, call last year’s corporate clients yourself, announce a last order date and repeat it on every call, and keep the phone answered on the night of 31 December and on 1–2 January. Log holiday orders as requests and call everyone back on the morning of 3 January.
The New Year call calendar
| When | What calls | What to do |
|---|---|---|
| Mid to late November | Corporate party bookings, hall and menu questions | Call last year’s clients yourself |
| 1–20 December | Gift sets, cakes, bulk orders | Put prices and deadlines in one place |
| 21–30 December | Rush orders, “Can you make it in time?” | Give the last order date on every call |
| 31 December | Late deliveries, last-minute requests | A duty employee and a transfer rule |
| 1–2 January | Orders for after the holiday, questions | Log each one as a request |
In November, call last year’s corporate clients
At a restaurant, banquet hall or event agency, the good dates go to whoever calls first. Late-December Fridays and Saturdays usually go first.
- Take last year’s list: company, contact person, date, number of guests.
- Mention last year’s date: “Last year you were with us on 27 December. Shall we hold that day for you again?”
- Write down the answer: day, rough headcount, who decides, when to call back.
- If they “don’t know yet”, agree on a day and call then.
- If they ask not to be called again, remove the number.
Make sure everyone knows the last order date
The top question in late December is “Will it be ready by the 31st?”. Set a firm last order date for cakes, gift sets and delivery, for example “cake orders until 28 December, 18:00”. Put it on Instagram, on the website and give it to whoever answers the phone. After the deadline, don’t promise: offer ready-made items or pickup.
Sample: booking Ded Moroz
For example, a call to a party agency on the evening of 29 December:
Sado: Assalomu alaykum, Bayram Uyi, Malika speaking.
Caller: Hello. Can we book Ded Moroz and Snegurochka at home on the 31st? Around six.
Sado: Six is taken, I’m afraid. Seven to half past seven is free. Would that work?
Caller: Yes. I have two children, six and nine.
Sado: Tell me their names and Ded Moroz will greet each one by name. You prepare the presents at home.
Caller: Zarina and Sardor. We’re in Chilanzar.
Sado: Booked: 31 December, 19:00, Chilanzar, Zarina and Sardor. A manager will call today about the deposit.
A taken slot didn’t end in a “no”: the operator offered a free time at once and collected every detail in one call.
The night of 31 December and the days off
- Keep the phone answered: even a clear “we deliver from 2 January” beats silence.
- Name a duty employee for urgent cases, such as an order stuck on the way.
- Log every holiday order and question as a request.
- On the morning of 3 January, open the requests and call back about orders first.
Handing the New Year rush to an AI operator
Hiring a temporary operator for one week is costly and late: they still need training. Sado’s AI operator answers incoming calls at once, takes more than ten calls at a time and works on the night of 31 December. It speaks from your prices, deadlines and free slots, logs bookings and orders, and transfers urgent calls to a person.
November’s corporate calls can go to auto-calls: upload last year’s client list and the operator talks with each one live. You pay only for talked minutes, no monthly fee: pricing. Compare with a salary in the calculator. Try it live or call 78 778 01 23.
Questions
When should we start calling clients about corporate parties?
From mid-November. Start with last year’s clients: they know you and often ask for the same date again.
What do we say if we can’t fill an order in time?
Tell the truth and don’t promise. Offer a ready-made item, another date or pickup. A clear “no” upsets a customer less than a late order.
Does the AI operator work on 1–2 January?
Yes, Sado’s operator answers on holidays and at night. A question without a ready answer becomes a request, and a manager calls back after the holiday.