How to get consent to call in website and Instagram request forms: ready-made texts
Sado AI team · · 4 min read
In short
Ask for consent openly in your request form: under the phone field, say who will call, about what and how, for example that a voice operator will call. For marketing calls and messages, add a separate checkbox that is unticked by default. Don’t pre-tick boxes or hide consent in long terms. With every request, save the date, time, form, source and the exact text the person agreed to, and send it to the CRM with the lead. Show the text to a lawyer: Uzbekistan has a law on personal data.
Why consent belongs in the form
The form is your first conversation with the customer. One clear sentence tells them what will happen: there will be a call, who will make it and what it’s about. Then the call is no surprise, and nobody asks “where did you get my number?”.
A saved consent record later shows when the customer agreed and to what. Keep calls about the request separate from marketing calls, and ask for separate consent for the second kind. Ask a lawyer about the exact requirements.
A bad form and a good form
| Element | Bad | Good |
|---|---|---|
| Under the phone field | Nothing written | “We’ll call you back today about your request” |
| Marketing consent | A box already ticked | A separate, unticked box |
| Where the text is | Inside long terms, in small print | Before the button, in normal type |
| Who will call | Not said | “Our voice operator or a manager” |
| How to opt out | Not shown | “You can say ‘don’t call me’ at any time” |
Ready-made texts
- Under the phone field: “We’ll call this number about your request.”
- If an AI operator calls: “Our voice operator will call you right away about your request; a manager joins if needed.”
- Marketing checkbox: “I agree to receive calls and messages about offers and news.”
- Under the button: “By pressing the button, you agree that your details are used to contact you about this request.” plus a link to your privacy page.
- Instagram lead form: the same texts in the form’s description.
Put the texts on your form in Uzbek and Russian. Consent should be clear in the language the customer reads.
How to store consent
- Save the date and time with every request.
- Note which form it came from and where: website, Instagram, an ad tag.
- Save the version of the consent text, for example “version 2, November 2026”.
- Note which boxes were ticked.
- Send it all to the CRM together with the lead.
- When you change the text, don’t delete the old version: older requests belong to it.
If the customer later says “don’t call me”, don’t delete the consent record; add the number to the stop list. Never make marketing calls to someone who didn’t tick the marketing box.
After the request arrives
Call a request with consent right away: the customer still remembers the form. Mention it in the first sentence: “You left a request on our website today.” Save both the request time and the call time; you’ll need them later too.
With Sado
Sado’s AI operator calls a new request from your website, Instagram or forms right away. Outgoing calls go only to people you may call: those who left a request, gave consent or are your customers. A number that said “don’t call me” is not called again.
Your system can send requests by webhook and API. If Bitrix24 is connected, the call card with the recording and transcript goes to Bitrix24, and a lead or deal is created. More answers: frequently asked questions. Try it live or call 78 778 01 23.
Questions
Do we need separate consent from someone who left a request?
The customer expects a call about their own request. For marketing calls and messages, add a separate unticked checkbox. Ask a lawyer about the exact requirement.
May we tick the box in advance?
No. A pre-ticked box isn’t the customer’s choice. The customer has to tick it themselves.
How long should we keep the consent record?
For as long as you call that number, and for a while after. Ask a lawyer for the exact period.
How do we get consent in an Instagram lead form?
In the form’s description, say who will call and what about. For marketing, add a separate question, “Would you like messages about our offers?”, with “yes” or “no” answers, and save the answer with every lead.