CRM and integrations

How to set up telephony in Bitrix24: the number, the settings and the test

Sado AI team · · 4 min read

In short

Telephony in Bitrix24 needs three things: a SIP number (your city or mobile number through your operator, such as Sarkor or UTeL), a way to connect it (the SIP connector or a virtual PBX app from Bitrix24 Market) and a rule for who takes calls. Then turn on recording, have calls from unknown numbers create a lead and make a test call. If an AI operator should answer, Sado connects to your number over SIP and writes every conversation to Bitrix24 with its recording and transcript.

Three ways to connect telephony to Bitrix24

Which one fits depends on how many calls you get and who answers them:

OptionHow it worksGood for
Bitrix24 SIP connectorThe SIP number from your operator connects straight to Bitrix24; managers talk from the browser or the appA small office where managers answer calls themselves
Virtual PBX app (Bitrix24 Market)The number lives with the PBX provider; the app passes calls into Bitrix24Many staff who need extensions and call queues
AI operator (Sado)The number connects to Sado over SIP; the AI answers and the call card lands in Bitrix24Lots of calls, answers needed at night too, managers short of time to sell

What to prepare before connecting

  • The number: keeping the one customers already know is better. A new number works too.
  • SIP details: get the server address, login and password from your operator. Don’t paste them into chats; give them only to the person doing the setup.
  • Who takes calls: the list of staff, their order, and where a call goes if nobody answers.
  • Working hours and the rule after hours: what happens to calls at night and at weekends.
  • Stable office internet, so IP calls don’t break up.

Setting up Bitrix24 telephony, step by step

  1. Ask your operator, for example Sarkor or UTeL, for a SIP connection. They open the number over SIP.
  2. In Bitrix24, add the connection in the Telephony section: through the SIP connector or the PBX app you chose.
  3. Set who takes calls: one manager, a group or a queue. If nobody answers, the call moves to the next person.
  4. Enter working hours and choose the after-hours rule. Agree who gets the missed calls to return in the morning.
  5. Turn on recording and the CRM link: a call from an unknown number creates a lead or deal and assigns an owner.
  6. Test it: call from another phone, then have a manager make an outgoing call. Check the call card, the recording and the lead in Bitrix24.

Common mistakes

  • Missed calls aren’t assigned to anyone, so nobody calls the customer back.
  • Leads are created empty: just the number and “Incoming call”. What the customer asked isn’t written down.
  • Two or three leads for one customer: every repeat call opens a new one. Turn on duplicate control.
  • Recording is off, or nobody listens: after a complaint, you can’t tell what was said.
  • After hours the number goes silent, and an evening caller goes elsewhere. More: missed calls.

When an AI operator answers the calls

Sado works on your current number: it connects through your operator’s SIP telephony and customers keep calling the same number. The operator, Malika or Shohruh, answers in about a second, day and night, speaks Uzbek or Russian and asks your questions.

After the call, Bitrix24 gets a call card with the recording and full transcript, and a lead or deal is created for a new customer. If the caller is ready to buy or asks for a person, the call goes to a staff member’s phone by your rule. Sado’s team does the connecting; no code is needed on your side.

More: Bitrix24 AI calling, an AI operator for incoming calls and connecting an AI operator to your number. Try it live or call 78 778 01 23.

Questions

Does Bitrix24 telephony work with Uzbek numbers?

Yes, if your operator provides the number over SIP. Sarkor and UTeL, for example, offer this. Ask your operator for the SIP details.

Do I have to change my number to connect Bitrix24?

No. Your city or mobile number connects over SIP and customers keep calling it.

If an AI operator answers, can a manager still talk to the customer?

Yes. The operator transfers the call to a staff member’s phone by your rule, for example when the customer is ready to buy or wants a person.

How much does it cost?

Sado charges only for talked minutes: 800 so‘m a minute, with no monthly or setup fee. Your Bitrix24 plan and phone operator are paid separately, at their own rates.

Try Sado on your own calls.

Talk to the operator on the site or call 78 778 01 23 — this is exactly what your customers will hear.

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